The most liked, recent TV ad belongs to the NFL.
plbsportsnation | November 19th, 2009 | Sponsorship | No Comments »
Nielsen Wire is reporting that the most popular ad in recent weeks (September 21 – October 18th) was an NFL ad for Alyssa Milano’s womens clothing line, Touch. The commercial is below. Its a basic mix really…popular brand + marketable endorser = success. The strange thing is, is that so often we see marketers get [...]
There is a great feature on AdAge, that looks at the hottest brands of 2009. Even though the country is in a recession, which everyone hopes ends soon, its nice to see that sports and food products still retained their popularity with consumers. Basketball video games, taco shells, pizza, burgers…it nice to know that even [...]
Ochocinco & T.O. team up…with Klondike?
plbsportsnation | November 16th, 2009 | Sponsorship | No Comments »
Chad Ochocinco. Terrell Owens. Both are great NFL wide receivers. One of them even has a cereal. Both are outspoken. Both are endorsing Klondike ice cream bars. What? In an interesting bit of sponsorship, Chad Ochocinco and Terrell Owens have teamed up with Klondike to help promote Klondike’s new “thicker, more chocolatey shell”. Ochocinco, who [...]
T.O.’s Ultimate Fan Contest Rules
plbsportsnation | November 10th, 2009 | Uncategorized | 1 Comment »
NO PURCHASE NECESSARY. A purchase of a product from PLB Sports, PLBSports.com, or any of its affiliated companies will not improve the chance of winning. Void where prohibited. Subject to all federal, state, and local laws. Participation requires Internet access. CAN I PARTICIPATE? To participate in Terrell Owens Ultimate Fan Contest, you must: - Be [...]
A king sized contest for a city of champions. PLB Sports, the makers of Big Ben’s Beef Jerky, is back with the perfect product for the rabid Pittsburgh sports fan base. Introducing…. CITY OF CHAMPIONS CEREAL! And what better way to introduce the Limited Edition City of Champions Cereal, than with the City of Champions [...]
