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Thierry Henry’s first trading card

Upper Deck has produced the first trading card of soccer superstar Thierry Henry, since Henry’s move to the MLS in late July.

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Social Media Marketing: Pepsi Edition

plbsportsnation | February 1st, 2010 | Sponsorship | No Comments »

Previously, we had been wondering what Pepsi was going to do with their money, since they chose to not advertise during the Super Bowl. Now that we know where the money went, it may be surprising to say, but it looks like they made the right choice. Introducing the Pepsi Refresh Project and DEWmocracy. The [...]